Who We Are

Real People.
Real Code.
Real Results.

Pachada Studios is a Philippine-based custom software team built by developers who have spent decades in the trenches — offshore and local, startup and enterprise. We don't outsource, we don't use templates, and we don't disappear after go-live.

Built by developers, not agencies Every person on our team writes code or designs interfaces — no middlemen.
Prototype before you pay We prove our work with a live, functioning prototype first — free of charge.
Philippine-first perspective We understand local business, local infrastructure, and local timelines.
Studio Photo — Replace Later
Built in the Philippines.
Trusted Worldwide.
From a small startup in Davao to clients across Southeast Asia and beyond — Pachada Studios delivers software that businesses depend on every single day.
20+
Years Experience
PH
Local & Proud
Fast
Delivery
Free
Prototype First
Founder
The Man Behind the Code
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Founder & CEO
Leadership
Sonny Borja
Founder, Lead Developer & Chief Architect

With over 20 years in software development, Sonny has built systems for clients across the Philippines and internationally — from fast-moving startups to large-scale offshore enterprise projects. He has seen firsthand what separates software that collects dust from software that actually transforms a business.

His philosophy is simple: show, don't tell. That's why Pachada Studios builds you a free, working prototype before asking for a commitment. Sonny leads every project personally, ensuring the architecture is solid and the delivery is real.

20+
Years in Dev
PH & Int'l
Client Base
Full Stack
Specialization

"I've worked with offshore clients who expected world-class software, and local businesses who just needed something that works. Both deserve the same quality — and that's what we deliver."

The Team
The People Who Build Your Software
Small team. Big output.
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Founder & Lead Dev
Founder · Full Stack Developer
Sonny Borja
20+ years building software for local and international clients. Leads architecture, backend development, and project delivery from concept to launch.
.NET / C# SQL Server System Design Offshore
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UI / UX Designer
UI & UX Designer
Cyril Madrones
Designs interfaces that are both beautiful and instinctive. Ensures every screen feels natural to the people using it — whether they're managers or first-time users.
Figma UX Research Prototyping Design Systems
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Front-End Developer
Senior Front-End Developer
JV Salgo
Turns Cyril's designs into pixel-perfect, fast-loading web experiences. Writes clean, maintainable front-end code that performs under real-world conditions.
React Next.js TypeScript Tailwind
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Database Guru
Database Architect
Ed Arboled
The backbone of every system we build. Ed designs databases that are fast, secure, and structured for growth — ensuring your data is never a bottleneck.
SQL Server PostgreSQL Query Optimization Data Modeling
Our Values
What We Stand For
01
Results Over Promises
We let working software speak louder than slide decks. You see a prototype before you sign anything — that's our commitment to transparency.
02
Honest Communication
We say what we can build, when we can build it, and what it will cost — upfront. No hidden fees, no scope creep surprises, no empty assurances.
03
Built to Last
We build software you'll still be running in five years. Clean code, proper documentation, and architectures designed to scale as your business grows.
Our Journey
Built Over Two Decades
2004
First Lines Written
Sonny begins professional software development, working with local Philippine businesses on their first digital systems.
2010
Going Offshore
Expands to international clients across the US, Australia, and UK — building enterprise-grade systems for global companies.
2018
Team Grows
Cyril, JV, and Ed join the team — rounding out a full-stack crew covering design, front-end, and database architecture.
2024
Pachada Studios
Officially launched as Pachada Studios — bringing the full team together under one brand to serve Philippine businesses with world-class software.
WORK
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